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Building insurance business and profits through effective customer communication in the digital age

  • Why personalised customer communication is the future of insurance marketing in the digital age.
  • How digital channels boost the potential for personalised communication with insurance customers – and help to generate new data streams to sharpen targeting and effectiveness.
  • How relevant, timely communication can boost insurance sales AND improve customer retention on existing policies held.
  • How to get started in delivering effective customer communications that build sales, customer retention and intermediary loyalty.