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Riverside > Insight Library > Building insurance business & profits through effective customer communication in the digital age

Building insurance business and profits through effective customer communication in the digital age

  • Why personalised customer communication is the future of insurance marketing in the digital age.
  • How digital channels boost the potential for personalised communication with insurance customers – and help to generate new data streams to sharpen targeting and effectiveness.
  • How relevant, timely communication can boost insurance sales AND improve customer retention on existing policies held.
  • How to get started in delivering effective customer communications that build sales, customer retention and intermediary loyalty.
Building insurance business and profits through effective customer communication in the digital age Click here to download now