Insight Library

When money’s tight, your existing insurance customers could be especially happy to hear from you

Right now, people in many countries are bracing themselves for a cost-of-living crisis of historic proportions. You might logically assume that customers will automatically be reluctant to spend more on any discretionary purchases  – including insurance.  But at Riverside, we’ve repeatedly seen that they don’t necessarily behave that way.

How to create profitable upgrade offers for your existing insurance customers – with little or no product development

At Riverside, we help insurance companies around the world make additional sales to their existing customers – in a way that also measurably reduces lapse rates on existing policies held.

This boosts profits for the insurers we work with and delivers valuable additional protection to their customers.

How “business as usual” communications can deliver profitable new sales and boost customer retention for insurance companies around the world

Since 2005, Riverside has developed and implemented successful customer communication programmes – working with dozens of insurance companies on 5 different continents.