Insight Library
When money’s tight, your existing insurance customers could be especially happy to hear from you
Right now, people in many countries are bracing themselves for a cost-of-living crisis of historic proportions. You might logically assume that customers will automatically be reluctant to spend more on any discretionary purchases – including insurance. But at Riverside, we’ve repeatedly seen that they don’t necessarily behave that way.
How “business as usual” communications can deliver profitable new sales and boost customer retention for insurance companies around the world
Since 2005, Riverside has developed and implemented successful customer communication programmes – working with dozens of insurance companies on 5 different continents.
Effective customer communication for insurance companies. More essential than ever before in a post-pandemic world
At last, there are tentative signs in some countries that the worst days of Covid-19 could be behind us. Restrictions on personal freedoms are certainly becoming less onerous and people are slowly moving in the general direction of previous norms.