How “business as usual” communications can deliver profitable new sales and boost customer retention for insurance companies around the world
Since 2005, Riverside has developed and implemented successful customer communication programmes – working with dozens of insurance companies on 5 different continents.
Effective customer communication for insurance companies. More essential than ever before in a post-pandemic world
At last, there are tentative signs in some countries that the worst days of Covid-19 could be behind us. Restrictions on personal freedoms are certainly becoming less onerous and people are slowly moving in the general direction of previous norms.
Building customer retention in insurance through personalised customer communication
For decades, insurers have known that it’s generally more profitable to allocate funds to retaining existing customers than to acquiring new ones.